Accessing your Snapchat Geofilters can be a bit tricky if you don’t know where to look. In this comprehensive guide, we’ll walk you through step-by-step how to find and use Geofilters you’ve created or purchased.
What are Snapchat Geofilters?
Snapchat Geofilters are location-based overlays that can be added to Snapchat photos and videos. There are two main types of Geofilters:
- Community Geofilters – These are public Geofilters designed by Snapchat users and approved for use in certain locations.
- On-Demand Geofilters – These are custom Geofilters you can create and pay to have unlocked in specific locations for a certain amount of time.
On-Demand Geofilters are a great way to create customized overlays for events, businesses, landmark locations, etc. Once approved and unlocked, other Snapchat users in that location will be able to access and use your On-Demand Geofilter.
Creating an On-Demand Geofilter
If you want to make a Geofilter to use in a specific area, you’ll need to visit Snapchat’s On-Demand Geofilter creation page. Here are the steps:
- Go to: https://www.snapchat.com/on-demand
- Click “Create Now” and login to your Snapchat account if required
- Choose if this is a Geofilter for a business or a personal event
- Enter the details about when and where you want your Geofilter to appear
- Use the customization tools to design your Geofilter graphic
- Checkout and pay the fee to unlock your Geofilter
It usually takes 1-2 business days for your On-Demand Geofilter to get approved. Once it’s live in the location you selected, you and anyone else there will be able to access it!
Finding Your Own Geofilters
Once your custom On-Demand Geofilter is approved and unlocked, accessing it is easy. Here is how to find and use your own Geofilters in the Snapchat app:
- Open the Snapchat app and tap the camera icon to access the camera screen
- Before taking a photo or video, tap the smiley face icon at the top of the camera screen
- This will open the Geofilters menu – scroll down until you see “My Geofilters”
- Tap on “My Geofilters” – this will display any current, active Geofilters that you’ve created
- Tap on your Geofilter to add it to your photo or video
- You can resize and move the Geofilter before taking or posting your Snap
It’s that easy! Any Geofilter you design and unlock will show up under “My Geofilters” so you can always find and use your own custom overlays.
Accessing Friend’s Geofilters
In addition to your own Geofilters, any friend who has also created custom On-Demand Geofilters will have them listed under “Friend’s Geofilters” in the Snapchat app.
To access a friend’s Geofilter:
- Open the camera in the Snapchat app
- Tap the smiley face icon
- Scroll down and select “Friend’s Geofilters”
- This will display any active Geofilters made by your Snapchat friends
- Tap the Geofilter to add it to your Snap before posting
So if you have friends who have also made custom Geofilters for certain locations, you can easily find and use them through the Friend’s section.
Saving Your Geofilters
Want to be able to access a Geofilter even when you aren’t in the location where it’s active? You can save your custom and friend’s Geofilters to use later:
- From the camera screen, tap the smiley face icon
- Tap on “My Geofilters” or “Friend’s Geofilters”
- Tap and hold on any Geofilter you want to save
- Select “Save [Geofilter Name]”
This will save it to your camera roll so you can access and use the Geofilter overlay on photos and videos in the future, even if you aren’t in the active location! Useful for adding a personalized touch to Snaps long after your event or vacation.
Deleting Your Geofilters
Don’t want a custom Geofilter you’ve made to be available anymore? You can easily delete them:
- Go to: https://geofilters.snapchat.com and login
- Click “My Geofilters” at the top
- Find the Geofilter you want to delete and click “Delete”
- Confirm that you want to permanently delete the selected Geofilter
That Geofilter will immediately become unavailable and removed from the app. You can delete Geofilters you no longer need in order to prevent clutter under “My Geofilters.”
Geofilter Analytics
Wondering how often your custom Geofilters are being viewed and used? You can check out usage analytics:
- Go to: https://geofilters.snapchat.com and login
- Click “My Geofilters” and select the specific filter
- Scroll down to the “Metrics” section to view usage data
This will display stats like total views, average daily views, and total uses. Great for gauging engagement and popularity for any On-Demand Geofilters you create!
Troubleshooting Geofilter Issues
| Issue | Solution |
|---|---|
| Geofilter not showing up under “My Geofilters” | Wait 24 hours after approval, check the active dates, and ensure your location/GPS settings allow Geofilters to unlock |
| Geofilter rejected during submission | Review the content guidelines and check that your design does not violate any rules |
| Geofilter views or usage seem lower than expected | Analyze the metrics to see when engagement drops off. Consider changing dates or locations to increase relevance |
Having issues getting your Geofilters to work properly? Try some basic troubleshooting using the tips above. Most problems with discovering or accessing your own Geofilters can be resolved by checking locations, dates, app notifications settings, and reviewing Snapchat’s design policies.
Best Practices for Geofilters
Want to get the most views and engagement out of your custom On-Demand Geofilters? Keep these tips in mind:
- Highlight locations and events that will interest Snapchat users in that area
- Use relevant text, imagery, and cultural references
- Make sure your design aligns with Snapchat’s editorial guidelines
- Promote your Geofilter on other platforms like Instagram or Facebook to drive engagement
- Analyze metrics to identify low-performing filters that may need redesigns
- Change durations or locations of underperforming Geofilters to increase visibility
Designing Geofilters that appeal to local Snapchatters and promote your brand, event, or location in a fun, engaging way is key. Check your analytics often and don’t be afraid to experiment with new designs and activation periods!
Conclusion
Custom Snapchat Geofilters provide a creative way to interact with locations, events, and personal occasions! Unlocking On-Demand Geofilters for custom locations lets you add a unique personalized touch for Snapchat users in that area during a specific time period. Finding and using your own Geofilters within Snapchat just takes a few taps once you know where to look under the smiley face camera icon.
Saving clever Geofilters for later or deleting old ones you no longer need can help keep your selections organized. For anyone looking to access metrics or troubleshoot issues with their purchased Geofilters, the https://geofilters.snapchat.com dashboard makes it simple. With a well-designed Geofilter that appeals to local Snapchatters, you can spread brand awareness and create a splash during events or promotions in a distinct location. Spend some time analyzing data and refreshing filters that aren’t performing as hoped. With strategic Geofilter placement and innovative designs, you can effectively engage any audience!
Love decorating Snaps with fun overlays? Now you know exactly how to access and manage your collection of custom Geofilters while on the go in Snapchat. Reach your target demographic in a unique way by unlocking personalized Geofilters in locations relevant to your brand, event, or interests! With the right creative approach, Geofilters offer an innovative way to spread awareness and share experiences in any place and moment.
Need any other help finding or managing your Snapchat Geofilters? Let us know! We’re always happy to provide tips and support for unlocking the full potential of customized overlays and connecting with audiences worldwide through creative and memorable Snaps. With the right geofilter strategy, you can share engaging content that resonates with Snapchat users across the globe.